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Researching How To Share Kindness

In December 2016, Born This Way Foundation partnered with The Today Show to create the interactive Share Kindness Experience at 30 Rock! Research is core to our mission, so having the ability to use the fun and festive event as an opportunity to collect data was something we could not pass up!

Thousands of visitors came through the space during its three week run and we heard from hundreds who took the time to take a condensed version of our Born Brave Experience Survey. Participants ranged in age – from 13 to 75! – and represented a variety of sexual orientations and ethnicities. The survey included 13 questions and was designed to allow participants to self-report how kind they view themselves to be.

Even during the hustle and bustle of the holiday season, over 90% of the participants reported that they would consider themselves to be a kind person. And even in New York City – a place not often associated with friendliness – over 85% said that they would treat others kindly, regardless of who that person was!

Over 25,000 people walked through the doors of Share Kindness and our team was able to meet so many incredible families and individuals who shared their stories with us.

I remember one family who had traveled from Florida for their annual New York holiday trip. They were a mother and father traveling with their daughter and had the pleasure of speaking with them for over an hour. They explained to me that they take this trip every year to New York City, but almost did not come this year because they lost their son over the summer. They went on to say that he had been a huge Lady Gaga fan and followed the work of the Foundation since it began. They booked the trip last minute and when they arrived at 30 Rock to see the Share Kindness Experience they knew it was a sign that they were supposed to be there.

Having the opportunity to meet them and hear their story has been one of my most cherished memories from my time thus far at Born this Way Foundation.

With the help of amazing individuals like this, we were able to collect over 3,700 decorated lunch bags for Kids Food Basket and over 3,400 cards for men and women serving overseas in the military for the American Red Cross.

Our BTWF Team loved being a part of Share Kindness and having the opportunity to incorporate some of our research into the experience was amazing. We can’t wait to share all of the exciting things we learned from the latest round of our Born Brave Experiences Survey!

In the meantime to learn more about the research our team is doing you can head to Research page.

Kindly Yours,

Sam

It’s On Each of Us to End Sexual Violence

April is Sexual Assault Awareness Month. As part of SAAM, we want to engage in the conversation around sexual assault and encourage others to speak out. Today’s guest blog is from Steven Sorensen and his experience being an ally for sexual assault survivors with It’s On Us.

Trigger Warning: This post contains descriptions of sexual assault. If you are in immediate danger, please call 911. Please call 800-656-4673 if you would like to speak with the National Sexual Assault Hotline or connect with their online hotline here.

A couple of years ago, while I was in college, at about midnight, I got a call from a friend who I hadn’t spoken to in quite some time. Looking down at the screen of my phone, my eyes lit up with excitement about reconnecting, and, of course, I answered. “Hello?” On the other end of the line, I could barely make out a returned “Hello” from between sobs and heavy breathing. Immediately, I knew something was very wrong. My friend told me that she had just come to, made her way home, and believed she had been sexually assaulted.

Concerned for her well-being, I started questioning her, asking her if she knew who the attacker was or could recall anything from the incident. She responded that she couldn’t, and that she felt terrible and just wanted to take a shower and go to bed. I didn’t pause for a second before encouraging her to do just that.

I grew up in Fort Collins, Colorado, where we have a very robust center called the Sexual Assault Victim Advocacy Center (SAVA) that offers counseling for victims of sexual assault, performs outreach to the community to promote awareness of this type of violence and educates citizens on how to prevent sexual violence and how to respond when someone confides in you that they have been assaulted. In both middle and high school, I received peer-to-peer training on these issues so that, as a student, I could be better prepared to confront this type of violence should I ever encounter it.

One of the first lessons they teach is that when someone is victimized by sexual violence, the last thing you should encourage them to do is take a shower.

On that night a few years ago, on the phone with my friend, why didn’t I remember that cardinal rule?

Why did I give bad advice that potentially destroyed evidence that could have led to the perpetrator’s arrest and conviction?

While there isn’t a single answer to these questions, I believe that, at least in part, it was because I wasn’t engaged in any kind of community that actively reminded me of what to do in a situation like this. It had been years since my high school sexual assault training, and I forgot what to do.

Now, I don’t bring this up to make excuses, but rather to illustrate the importance of being involved – of finding that community that reminds the people who make it up of the proper course of action so that we’re always ready to respond, and respond correctly.

The It’s On Us Campaign was launched in 2014 with the rallying cry that It’s On each of Us to look out for those who can’t consent, to prevent sexual assault, and to know how to respond when you are made aware of sexual violence.

Originally geared toward college students, It’s On Us reminds individuals to take care of the community around them, to be vigilant, and to hold yourself and those around you accountable in daily life, and, most importantly, to create an environment where sexual assault is never acceptable.

Since 2014, the scope of the campaign has grown tremendously, and according to the It’s On Us Website, over 483 schools in 48 states have hosted 1,100 It’s On Us events, designed to promote this message.

When I became aware of this campaign, about a year after the midnight phone call from my friend, I knew it was the community I was looking for. I knew that I would hope that anyone who faced a situation like I did, during that call, as an ally, and even as a victim, would be a part of the It’s On Us Community. And I found that when I tried to get involved, the community welcomed me with open arms and encouraged me to do whatever I could to be an ally.

Over the last two years, Fort Collins, Colorado, has been one of the national leaders in embracing and expanding the It’s On Us Message. In coordination with the national campaign, our city has broadened the focus of It’s On Us from schools to the population at large, creating a tremendous interconnected web of support and accountability. When I reflect on this, I can’t help but think about the importance of ensuring that people of all ages are always aware of the unacceptable nature of sexual assault, of knowing that no means no, and only a verbal yes means consent. I think about how just the knowledge that the It’s On Us Campaign exists allows individuals to know that there is a place to turn if they need help, guidance, or a community of support. And I get chills thinking that all of this change came about in just a few short years.

At the beginning of this month, Fort Collins was the host of the first ever It’s On Us Colorado Summit – a daylong conference that brought together community members and stakeholders from around our state to discuss sexual violence, and how to eradicate it and promote behavior and environments that have zero tolerance for assaults or violence of any kind. I would wager that anyone who attended that summit left with a better understanding of prevention methods, a better education on how to be an ally, and a renewed commitment to get and stay involved, in any way.

You, the reader, can get involved too. In fact, I challenge you to learn more about It’s On Us and to take the It’s On Us Pledge.

Only 13% of rape victims report assault.

If we can bind together as a community and commit to being more knowledgeable about sexual assault prevention and victim advocacy, I believe we can put a stop to these heinous crimes. Look at how much the culture has already changed since 2014. You can make a difference. I invite each of you to get involved with your city and use Fort Collins as an example to radically grow the movement and change the culture around sexual violence.

I’ll simply end with the It’s On Us Pledge, which I hope you will read and commit to, and I encourage you to dive in and learn more at www.itsonus.org.

I Pledge:

To RECOGNIZE that non-consensual sex is sexual assault.

To IDENTIFY situations in which sexual assault may occur.

To INTERVENE in situations where consent has not or cannot be given.

To CREATE an environment in which sexual assault is unacceptable and survivors are supported.

Looking Back at #HackUNL

This past weekend I had the privilege of attending Hack UNL on behalf of both Born This Way Foundation and Hack Harassment. While I have attended numerous hackathons in the past, I was beyond excited for Hack UNL. The weekend-long event, hosted at the University of Nebraska – Lincoln, combined the problem solving know-how of engineering and the expertise of psychology with the passion and creativity of young people to come up with tools that could help make the internet a little bit kinder!

What made Hack UNL unique – and such a success – were its organizers. While most hackathons are run solely by engineering and computer science departments, and as a result attract primarily computer science students, Hack UNL was put on by the members of the School Psychology department. They brought their knowledge to the table while working collaboratively with the school’s Computer Science and Engineering departments, attracting education, psychology, and science and engineering students from a variety of ages and grade levels. Even some marketing students took part!

This event was put on by Raul Palacios, a school psychology doctoral student who is both a member of the BTWF research team as well as a Hack Harassment Campus Ambassador.

Raul and his team did an amazing job, building in opportunities for students to get to know each other at the interdisciplinary event. Personally, what I found most amazing was how the students grouped up with individuals from all different educational backgrounds. Almost every group included both computer science and psychology students. Hack UNL’s organizers also made sure participants had the chance to hear about relevant research to help inform their projects. As a representative of BTWF, I presented research on the power of kindness and the importance of being kind online.

The final projects were some of the best I have seen. One winning project was a Twitter bot that sends uplifting tweets to individuals who are receiving hateful messages with the goal of adding more kindness to Twitter feeds. Inspired by the research stating how kindness is beneficial to your health, another team created an app modeled after popular workout watches which allows you to track your kind acts and compete with your friends, while also setting daily kindness goals for yourself.

The response from the participating students was inspiring, with many saying they would love to attend again next year! As a graduate from a school psychology program, I am so proud of Raul and the entire UNL School Psychology department for their hard work and dedication to this cause. Congratulations to all of the winners and to everyone who participated. It is because of students like yourselfers that we are one step closed to building a kinder and braver world and a more inclusive internet.

Let’s Put Our Heads Together

Last December, my daughter Lady Gaga made the difficult, brave decision to open up to the world about her experience with Post Traumatic Stress Disorder (PTSD). As a mom, I was worried but also so very proud and hopeful about the message it would send.

Worried because I didn’t know how people would respond to this deeply personal admission about a topic that is still too often misunderstood. And proud because I knew the tremendous strength it took to share her story, driven by the desire to be honest about her own experiences and to help others understand that there is no shame in mental health.

The response was powerful. We heard from so many people who were grateful to hear her story and inspired to share their own. They were from every background and demographic – from high school students and veterans to suburban moms and high powered professionals, each with their own connection to mental health.

And among those who reached out was Prince William.

The Duke, along with the Duchess of Cambridge and Prince Harry, have launched Heads Together, a campaign to ensure that people feel comfortable with their everyday mental wellbeing and to combat the stigma that too often prevents people talking or getting the help they need. This mission is close to my daughter’s heart and is central to our goals at Born This Way Foundation.

So earlier this month, Prince William and my daughter decided to put their heads together and have a conversation about mental health, discussing the need to end the stigma that still shrouds the issue and the power of talking about it openly. The video, released today by Kensington Palace, is the latest in their #OkToSay series which showcases people from all walks to life discussing their mental health challenges.

My daughter and the entire Born this Way Foundation team are so honored to be able to support this amazing project. Please watch it here, share it with your friends and family, and remember – it’s #OkToSay.

An Open Letter to Our Co-Founder on Her Birthday

On Friday, one of my daughter’s preschool teachers jokingly asked me what I was planning to get my boss – the lady who could have anything – for her birthday. I laughed and answered, “I am really good at presents.” It is true. For Christmas, I sent her business cards that said “You’re So Cool, I’m Not Even Mad About It” for her to hand out in meetings, and the previous birthday I gave her inspirational, though expletive-laden stationary.

Today, she’ll turn 31 years old and on behalf of our incredible team at Born This Way Foundation and the millions of young people we work with and for, I’ll give her Channel Kindness.

I started working on Channel Kindness while I was on maternity leave, struggling through postpartum depression, and overwhelmed by the negativity in my own mind and in the world around me. I had been given the assignment to think about what a platform for young people to share the every day and heroic acts that they witness and do themselves that are contributing to building a kinder and braver world.

I struggled to imagine how I could provide a world of kindness, compassion and community to my son. My diverse, entrepreneurial, and collaborative generation appeared to be under attack; the burden of educational costs, the high unemployment rates, the growing number of young people responsible for caring for an aging parent, the growing economic divide between the people who had more than they could ever imagine and those that didn’t know where their next meal would come from. I reflected on my own reality and in those dark days, feared for the reality that my son would grow up into.

I took out a yellow folder and I labeled it Project X and each day I would sit at my local Starbucks with my son in a bucket seat, sleeping happily or coo’ing as he discovered the world around him. I read newspapers and cut out articles about young people. On one side of the folder, I would paper clip the positive ones and on the other side, I would paper clip the negative ones. Somehow, as the depressing pile on the right grew, I became stronger and more sure of my own ability to raise another life in this world, and to use my voice to shout the positivity that I so desperately wished to be reading and feeling. I read article after article about my violent, apathetic, lazy, and disengaged generation and I thought of the people I had been fortunate enough to meet in my life and each of them became a data point for Project X and in my confidence as a mother and a leader.

I have spent the past four years meeting, writing to, and hearing from hundreds of thousands of young people who are powerful data points that in spite of (perhaps, because of) the many, many reasons that they could be disheartened and disengaged, they actively choose to live and to tell a different story. They choose to focus on the good. They – we – are not naïve. On a personal, community, and global level, we know that we face crises on many levels, but we also know that in order to stand through today’s crises as well as tomorrow’s, we must not only believe but prove that the good outweighs the bad, that our strength outweighs our weakness, and that love outweighs hate.

I have now met the incredible young people that have brought the vision of Channel Kindness to life and I am even more sure of the power of heartfelt, honest, and brave stories and the power of the kindness, compassion, and commitment to problem solving and collaboration within my generation. I am confident in the world that my children will inherit. Here on this website, at Born This Way Foundation, for me in my life, the goal of our work is simple: channeling kindness.

Lady Gaga, Happy Birthday girl. Thank you for asking the question, setting the powerful vision, and channeling kindness in all that you do and all that you are.

XO,

Maya