OUR IMPACT
We are so excited to share with you our impact report highlighting Born This Way Foundation’s progress and acknowledging you, our Born This Way Foundation community, who make this progress possible. For our 2020 impact report, click here.
Snapshots of Kindness
Here are some highlights of what we've accomplished together as a Born This Way Foundation community.
2021
January
Launched billboards with #PleaseStayPledge messaging, sharing urgent suicide prevention tools.
May
Released 'Kindness Is Action' survey identifying how young people define kindness and its impact on mental wellness.
May
Fully funded 1,238 classroom projects focused on mental health in 793 schools through partnership with DonorsChoose.
May
Welcomed a new Advisory Board cohort of 29 young people from across the globe to inform the work of the Foundation and serve as ambassadors.
June
Further supported LGBTQIA+ youth by contributing to and amplifying organizations that serve them and creating live-event activations.
September
Launched fourth annual #BeKind21 campaign, recruiting over 400 partners, 6.8 million participants, and 143 million pledged acts of kindness.
November
Released 'Youth Mental Health in Las Vegas,' a survey noting changes in prioritization, access, and preference of resources among young people.
December
Updated ChannelKindness.org to include action steps and resources with stories, a 'For Educators' page, and an interactive map of kind acts and stories.
December
Teamed up with corporate partners to meet unmet needs of nonprofits across the country for second annual Channel Kindness Holiday campaign.
2020
February
Kicked off the Channel Kindness Awards to support youth-led projects.
April
Established the Kindness in Community Fund to support local nonprofits and Black-led organizations.
April
Created #TeaWithMrsG video series to provide online resources and encouragement during the pandemic.
May
Produced #BTWFTalks to promote mental health awareness across communities, generations, and sectors.
May
Launched #BeKindBeThere with Jack.org to support youth mental health education.
July
Initiated the #KindlyMask campaign to raise awareness on the importance of wearing a mask as an act of kindness.
September
Organized the third annual #BeKind21 campaign.
September
Published CHANNEL KINDNESS: Stories of Kindness and Community.
October
Developed the #PleaseStayPledge with Find Your Anchor to offer support and resources.