Kindness Playbook

To celebrate the biggest game of the year, we’re teaming up with Twitter and inviting you to organize a #KickOffForKindness Watch Party.

Whether you’re planning your annual game day bash or inviting everyone over to watch Lady Gaga rock the halftime show, offer your guests more than just great food – offer them ways to be kind! Set up stations with different Kindness Plays where your family and friends can participate in simple, important acts of kindness.

Check out our Kindness Playbook here for tips on how to host a stellar #KickoffForKindness Watch Party!

Find contest rules and answers to frequently asked questions here.

MoreThanPassion MoreThanPassion @Gomtp Join the Kickoff For Kindness! - Born This Way Foundation https://t.co/WgIeSKfQZF by @btwfoundation #kickoffforkindness 1 day ago
#DigitalNI #DigitalNI @DigitalNIreland Join the Kickoff For Kindness! - Born This Way Foundation https://t.co/Po39HPXWLN #DigitalNI @btwfoundation #kickoffforkindness 1 day ago
Sebastian Okot Sebastian Okot @SebestianOkot Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of... https://t.co/OmgpMFZS5U by #DoriSuazo via @c0nvey 1 day ago
Vivian Kline Vivian Kline @vivkline RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Cheryl Kato Cheryl Kato @KatoCheryl RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Louise Burney Louise Burney @Louise__Burney RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Inell Haase Inell Haase @InellHaase RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Marsha Deardorff Marsha Deardorff @MarshaDeardorff RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Cecilia Ford Cecilia Ford @CeciliaFrd RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Sally Campbell Sally Campbell @Sally__bell RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Kathryn Ingram Kathryn Ingram @kathy__ingram RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Lori Chavez Lori Chavez @LoriLorichavez RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Katherine Vogt Katherine Vogt @KatherineVgt RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago
Mabel Bryant Mabel Bryant @MabelBrnt RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 day ago