Kindness Playbook

To celebrate the biggest game of the year, we’re teaming up with Twitter and inviting you to organize a #KickOffForKindness Watch Party.

Whether you’re planning your annual game day bash or inviting everyone over to watch Lady Gaga rock the halftime show, offer your guests more than just great food – offer them ways to be kind! Set up stations with different Kindness Plays where your family and friends can participate in simple, important acts of kindness.

Check out our Kindness Playbook here for tips on how to host a stellar #KickoffForKindness Watch Party!

Find contest rules and answers to frequently asked questions here.

HusbandGaga HusbandGaga @HusbandGaga RT @KVN_03: Join @BTWFoundation + @Twitter to #KickoffForKindness during the biggest game of the year! Learn more: https://t.co/AwvVaytoC0 1 week ago
HusbandGaga HusbandGaga @HusbandGaga RT @ladygaga: Join me, @BTWFoundation and @Twitter to #KickOffForKindness at the biggest game of the year! https://t.co/HIX2D7SWNL 1 week ago
rene THE CURE rene THE CURE @lirouofthebad RT @KVN_03: Join @BTWFoundation + @Twitter to #KickoffForKindness during the biggest game of the year! Learn more: https://t.co/AwvVaytoC0 1 week ago
DIAMONDS 1BI 💎 DIAMONDS 1BI 💎 @Jhonsonso RT @KVN_03: Join @BTWFoundation + @Twitter to #KickoffForKindness during the biggest game of the year! Learn more: https://t.co/AwvVaytoC0 1 week ago